Psychology of Choice
How psychology explains the everyday decisions that we make, and how we are unaware of the influences that guide the choices we make.

Continue Reading
Can too much choice be bad, and can we trust our own choices?
References
- Maslow, A.H. (1943). A Theory of Human Motivation. Psychology Review, 50(4), 370-396.
- Glasser, W. (2007). Choice Theory: A New Psychology of Personal Freedom. New York: Harper Perennial.
- Pascal, B. (1670). Pensees. Paris: Guillaume Desprez.
- Watt, N and Syal, R. (2015). EU referendum: Cameron accepts advice to change wording of question. Retrieved January 6th, 2016, from http://www.theguardian.com/politics/2015/sep/01/eu-referendum-cameron-urged-to-change-wording-of-preferred-question.
- Samuelson, W and Zeckhauser, R. (1988). Status Quo Bias in Decision Making. Journal of Risk and Uncertainty. 1(1). 7-59.
- Kempf, A. and Ruenzi, S. (2006). Status Quo Bias and the Number of Alternatives. Journal of Behavioral Finance. 7(4). 204-213.
- Gächter, S. Orzen, H., Renner, E. and Starmer, C. (2009). Retrieved from https://www.nottingham.ac.uk/cedex/documents/papers/2007-01.pdf.
- Thaler, R.H. and Sunstein, C.R. (2008). Nudge. New Haven and London: Yale University Press.
- Cabinet Office Behavioural Insights Team (2015). Applying Behavioural Insights to Organ Donation. Retrieved January 6th 2016, from https://www.gov.uk/government/uploads/system/uploads/attachment_data/file/267100/Applying_Behavioural_Insights_to_Organ_Donation.pdf.
- Asch, S.E. (1951). Effects of group pressure on the modification and distortion of judgements. Groups, Leadership and Men. Pittsburgh: Carnegie Press.
- Zimbardo, P.G. (1971). The power and pathology of imprisonment.Congressional Record. Serial No. 15, October 25th, 1971.
- Greenfield, K. (2011). The Myth of Choice. New Haven and London: Yale University Press.
Most Read

Which Archetype Are You?
Discover which Jungian Archetype your personality matches with this archetype test.

Are You Angry?
Take our 5-minute anger test to find out if you're angry!

Windows to the Soul
What can a person's eyes tell you about what they are thinking?

Are You Stressed?
Measure your stress levels with this 5-minute stress test.
Personality Quizzes
Which Archetype Are You?
Discover which Jungian Archetype your personality matches with this archetype test.

Are You Angry?
Take our 5-minute anger test to find out if you're angry!

Are You Stressed?
Measure your stress levels with this 5-minute stress test.

Memory Like A Goldfish?
Take Psychologist World's 5-minute memory test to measure your memory.

Are You Fixated?
Discover your Freudian personality type with our Fixation Test.

Self-Help Guides
Interpret Your Dreams
Learn to interpret the hidden meanings behind the themes of your dreams and nightmares.

How to Read Body Language
Learn to read and understand body signals and improve your own body language.

How to Beat Stress and Succeed in Exams
If you're one of the many people who gets stressed out when it comes to taking exams then we have a few tips for you that will help you to overcome this and really concentrating on achieving good grades.

Follow Psychologist World