The Zeigarnik Effect Explained
Explanation of the Zeigarnik effect, whereby interruption of a task can lead to it being remembered in more detail.
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References
- Zeigarnik, B. (1927). Über das Behalten von erledigten und uneredigten Handlungen. Psychologische Forschung. 9. 1-85.
- Baddeley, A.D. (1963). A zeigarnik-like effect in the recall of anagram solutions. Quarterly Journal of Experimental Psychology. 15(1). 63-64.
- Atkinson, J.W. (1953). The achievement motive and recall of interrupted and completed tasks. Journal of Experimental Psychology. 46(6). 381-390.
- Heimbach, J.T. and Jacoby, J. (1972). The Zeigarnik Effect in Advertising. Proceedings of the Third Annual Conference of the Association of Consumer Research. 746-758.
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